Bluesnap

Payment Gateway

A payment gateway is a necessity for merchants to accept credit and debit card payments online. However, not all payment gateways are created equal.

Our services are specifically designed to convert more shoppers to buyers by reducing checkout abandonment on the payment page and by optimizing payment approval rates behind the scenes. Over 1,000 customers worldwide trust BlueSnap to process their online payments.

Need more clarity on how a payment gateway works?

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Accept Multiple Payment Methods

When you use BlueSnap’s payment gateway you will be able to accept all major Credit Cards and Debit Cards:

  • Visa®
  • MasterCard®
  • American Express®
  • Discover®
  • Diner’s Club
  • JCB

You can also accept ACH payments in the form of wire transfers and e-checks.

We are bank agnostic which allows us to provide access to all alternative payment methods such as Paypal and 110 others. We also provide Mastercard Masterpass, Visa Wallet, and others, all you need is one integration with BlueSnap.

Shopping Cart Integrations

You can easily integrate the BlueSnap payment gateway with popular eCommerce platforms such as WooCommerce, Magento, and PrestaShop. These integrations allow you to quickly and easily process all major credit and debit card payments safely and securely. You’ll also receive the added benefit of our multiple acquiring bank relationships, which automatically increase your payment acceptance rates through the use of intelligent payment routing.

PCI Compliance

BlueSnap complies with Level 1 Payment Card Industry Data Security Standards (PCI-DSS), which are the highest standards in the industry. Merchants that are already compliant themselves can use BlueSnap’s APIs to process payments without implementing any additional security measures. For merchants that opt not to obtain a Level 1 certification, BlueSnap offers several tools to simplify PCI compliance.

We’ve also partnered with Security Metrics, a leader in data security and compliance, to simplify the compliance process for you. BlueSnap merchants benefit from free enrollment with Security Metrics, which includes assistance with PCI contract renewals and quarterly compliance reviews.

Fraud Detection & Prevention

Failing to prevent fraudulent transactions can lead to higher chargebacks and chargeback-related expenses, in addition to lost merchandise. In order to ensure our merchants receive the highest level of protection, BlueSnap partners with Kount, the leader in fraud prevention, to analyze customer data and purchase behavior on every transaction to identify and stop fraudulent orders.

When you become an official BlueSnap merchant you receive our “Managed” fraud prevention service which includes shopper device analysis, device fingerprinting, proxy piercing, order linking, geolocation, and customizable AVS and CVV rules.

Depending on your business model and sales volume, you may want to consider BlueSnap’s Merchant Configurable or Enterprise fraud prevention services. These two services allow you to customize more of your fraud prevention strategy. Click here for more information.

Tokenization

Our payment gateway services include the ability to employ tokenization, meaning that we take sensitive payment information and turn it into a “token,” a non-sensitive piece of data, and then store it in a secure vault. When repeat customers want to make a purchase, they can do so with a one-click purchase flow using their tokenized information which is a more secure and convenient way to shop. The result is higher conversions and safer transactions.

Flexible Integration Options (API, Hosted, Hybrid)

BlueSnap offers a variety of solutions that you can choose from based on the needs and requirements of your specific business.

Hosted
BlueSnap’s BuyNow hosted checkout pages provide a simple and secure way to offer your global customers a seamless buying experience on any device. You can define custom skins (templates) for different device types and easily brand your checkout pages with your logo and custom colors. No development experience is required.

API
BlueSnap’s Payment API is the ideal solution for merchants who want to manage the shopper experience from start to finish. This simple but powerful tool allows you to create the checkout experience you want while BlueSnap manages the heavy lifting of successfully processing the payment transaction and storing the credit card data.

Hybrid
Combine both API + hosted checkout to support global shoppers with a localized checkout experience. By using both payment integrations you get the best of both worlds — you can customize your primary checkout page for your unique checkout flow and still provide your global shoppers with localized language and payment types with a simple link to the hosted checkout pages.

Intelligent Payment Routing

Traditional payment gateways are connected to one bank (merchant account). Designed to give merchants the best payment conversion rates, BlueSnap, however, is connected to a global network of multiple acquiring banks.

Through our flexible processing engine, we route transactions to the best banks to ensure maximum payment success. We match the right bank to serve your shopper, whether that bank is in your country or half way around the world. We monitor payment conversions on a daily basis and analyze payment details to optimize transaction approvals.

Chargeback Management

Chargebacks cost merchants billions of dollars per year in fees and lost merchandise. But not all chargebacks are related to fraud. BlueSnap has partnered with Verifi to offer merchants access to Verifi’s Cardholder Dispute Resolution Network (CDRN). CDRN notifies the merchant when a transaction is being disputed so they can avoid the chargeback by issuing a refund. CDRN can prevent any type of chargeback – fraud or non-fraud related.

Payment Analytics & Reports

Our payment conversion reports provide in-depth analysis into your processing rates and the lifecycle of your customers so that you can make adjustments to drive conversion improvements. Through this comprehensive reporting and reconciliation, you will be able to streamline your payment processing operations and leave the manual work behind. Learn more about Payment Analytics.

Mobile Payments

Our hosted solutions are optimized for your mobile checkout. Shoppers will never feel like they left your mobile web app, with a seamless transition to a payment page that is designed for ease of use on mobile devices. For native apps, you can use our API to create the checkout flow to fit your exact needs.

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