What’s the difference between a declined payment and a successful transaction? An intelligent payment routing process. BlueSnap’s Intelligent Payment Routing uses the latest technology and superior logic to increase successful conversions by up to 6%. With connections to 30 global banks, our flexible processing engine automatically analyzes buyer characteristics — such as currency, issuing country, and payment type — to route the payment to the bank most likely to approve. More successful payments means less lost revenue for your business.