Gelmix Switches from PayPal to BlueSnap and Recovers Lost Sales

As a small business owner, or a member of a small team, time is often your most valuable friend. And in more cases than not, it’s something you can’t seem to get enough of. If you, like us, have yet to find a way to add more hours to day, automation could be your key to success.

Personally, I love automation. We use it for some of our marketing efforts, and if all of our blogs and emailed were scheduled manually, I would be at a loss of words (which isn’t good, since I’m a content gal). At BlueSnap we hold automation near and dear to our hearts which is why we’re integrated to an array of partners. We strive to help streamline your checkout process not only for your customers, but the backend tasks for our clients as well. As a marketer, having access to this automation makes my life easier, but not having it wouldn’t necessarily be a detriment to my workflow. When it comes to payments, however, having automation and easily navigable integrations are imperative to keep your business up and running.

The Gelmix Case Study

Recently, one of our now clients, Gelmix, was experiencing issues with PayPal.  They run their website through WordPress with a WooCommerce plugin and this faulty integration led to a failed automation process. What do we mean by that? Well PayPal was not communicating well with WooCommerce and as a result, several processed orders went undelivered. This led to a lot of unhappy customers, sunken costs, and hours of troubleshooting for our friends at GelMix.

At BlueSnap, we understand the true value of your time, which is why we’re constantly innovating our platform to help you maximize your efficiency. We don’t want to spoil the whole story for you, so to learn more about the time Gelmix saved, and the extra sales they earned, check out the full case study here.