JadooTV: Delivering Content To Multicultural Audience

Written by: BlueSnap Editor

Exciting news from one of our customers: JadooTV™ recently introduced JadooTab™, an 8-inch Android-based tablet with preloaded live & on-demand content from India, Pakistan, Bangladesh, Sri Lanka, Nepal, Afghanistan, and Persia, and third-party apps via Google Play App Store. The tablet is specifically designed for multicultural consumers, featuring entertainment content and apps catering to a diverse user-base.

JadooTV: Multicultural content | BlueSnap Blog

JadooTV represents the diversity of genres, tastes, languages, and regional flavors present in the rich cultural heritage of the greater South Asian region by licensing premium content from some of the biggest television broadcast companies and movie studios in the region. As they looked to expand globally, JadooTV turned to BlueSnap for a localized payment solution to their customers around the world.

BlueSnap enabled JadooTV to have a branded multi-item shopping cart with multiple currencies and languages, streamline order review processes, custom reporting, integration with in-house CRM and various shipping systems, and future support for subscriptions. All with the focus on increasing sales in the U.S. and Canada, and expanding into new markets in the future.

Congratulations on the launch!