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Checkout Conversion Score

Average industry score is 55

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Your scores are aggregated based on the Checkout Conversion Index conducted by PYMNTS.com
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Your scores below are divided into two categories: Pre-Payment and Post-Payment.

Pre-Payments

Stop, we have some work to do. But the potential is great.

This score indicates that you have some critical work to do to optimize your checkout flow and reduce friction. In fact, you could be losing up to 40% of sales due to this friction! When compared to nearly 700 merchants studied in the Checkout Conversion Index, your score falls below average.

Rest assured, there are lots of opportunities to increase your sales. Implementing new strategies such as reducing steps to checkout, improving shopper confidence and increasing payment options will decrease checkout abandonment rates resulting in higher revenue.

 

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Post-Payments

Stop, we have some work to do. But the potential is great.

This score indicates that your payment conversions are suffering. It’s time to take a serious look at the factors influencing your high rates of checkout abandonment. Consider offering local currency and payment types to capture more global shoppers. Did you know that multiple bank connections and failover capabilities can increase conversions up to 20%? You may want to look into flexible recurring business models, as they can help you capture more sales.

The good news is that there is only?one place for your sales to go and that is up! Implementing new strategies and changes to your checkout flow will decrease checkout friction and abandonment rates resulting in higher revenue.

 

Let?s Talk About Your Results

Let's break down your results

We’d love the opportunity to walk you through your results to help you better understand the points of friction within your checkout flow and during the payment process. Our conversion consultants are here to help you discover strategies for decreasing abandonment rates and reclaiming lost revenue. Contact us today to get started.

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